New Technology allows effective communication around Brand Standards
Running multiple units is hard. Running multiple brands is harder. And doing both while meeting the standards of multiple franchisors can be impossible.
Multi unit franchise owners, who also operate multi brands, or MUMBOs, assume that each brand must be managed separately, with different logins, different systems, and different headaches.
That assumption is costing them efficiency, compliance, and growth.
“Multi-unit, multi-brand operators working with their franchisors struggle most with brand standards at the unit level.
This gets solved with one platform for as many brands as you have, securely and in a way that works for everyone, ensuring each location has operational standards by role, position, and permissions tied directly to the operations manual.”
What many don’t know is that this can already be done right now with Chainformation’s one-platform approach.
How Chainformation Makes It Work
- One Platform, Many Brands: Operate all your concepts in one system. Each brand has its own manuals, content, and workflows, but you manage everything from a single login.
- Role- and Location-Based Standards: Every employee sees exactly what applies to their role, in their brand, at their location. Permissions are tied directly to franchisors’ operations manuals, ensuring standards are always followed at the unit level.
- Checklists That Drive Behavior: Daily routines, opening and closing tasks, compliance checks, even comp/void reporting are all handled inside the platform. Employees know exactly what to do, and how to do it, to brand standards.
- Dashboards That Prove Compliance: Every checklist feeds into live dashboards. Executives and franchisors don’t wonder whether standards are followed. They see it. Which locations are 100%? Where are deviations happening? How quickly are they being fixed? Dashboards turn execution into measurable, visual proof.
- Communication Without Noise: Newsfeeds, forums, and push notifications deliver the right messages to the right people, replacing messy group texts and email threads.
- APIs and Single Sign-On: Payroll, HR, training, repairs, accounting, all accessible from one hub. Chainformation works with the systems you already use, without forcing you to rip and replace.
Why This Matters
Without a unified platform, multi unit franchise owners hit what we call the “accidental success ceiling.” A founder-led team can brute-force 5 to 10 units. But scaling beyond that, especially across multiple brands, requires repeatable systems, verified compliance, and centralized communication.
Chainformation turns:
- Standards into Checklists
- Checklists into Dashboards
- Dashboards into Accountability
It is the feedback loop that makes multi-brand operations scalable. And franchisors love it because it proves their standards are being protected at every location.
The Payoff for Multi Unit Franchise Owners
Multi Unit Franchise Owners who embrace this one-platform approach discover three big wins:
- Efficiency — One login, one system, all brands.
- Compliance — Standards tied to roles and locations keep franchisors happy.
- Confidence — Dashboards and automation eliminate bottlenecks, making 20, 50, or 100 units possible without duplicating executive overhead.
What Happens When Multi Unit Franchise Owners Get Standards Right
When every unit-level team knows what to do, how to do it, and why it matters, operations improve. Multi Unit Franchise Owners stop improvising. Franchisors stop chasing compliance. Performance becomes consistent, measurable, and scalable.
Franchising isn’t about setting rules. It’s about building systems that make brand standards executable in every location.
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At Franchise-Info, we represent Chainformation in the U.S. and work directly with franchisors and multi-unit operators to implement systems that raise performance, brand by brand, unit by unit. We also collaborate closely with Anders Hall, Chainformation’s co-founder, to make sure our U.S. clients and their franchise operators get exactly what they need to succeed.


If you are going to promise training and support as a franchisor, you need the technology to back up your claim.
Having your SOP on app is just table stakes. You need much more than that.